Intercultural Design - Project 1

 

Intercultural Design - Project 1
Week 1 - Week 2
Hong Ze Yee / 0335678
Bachelor of Design in Creative Multimedia

Project 1 - Proposal

---

INSTRUCTION

Fig 1.1, MIB

---

PROPOSAL

We started with briefing for our first lecture to have a clear understanding about this module and then we were required to form group with 5 to 6 people. Therefore, we start to discuss which topic we are going to do.

Fig 1.2, final proposal presentation slides

---

FEEDBACK

Week 2 :

After the consultation we have a more clearer direction of where this project is going. We did a great job for the research on the history and culture of hanbok, but we are currently missing a proper research problem and research question. There was no relation between hanbok and hip hop so we decided to  find something that feels more relevant to the research. We need to research how the viewers/fanbase think about and look at it from their point of view.

Week 3 :

We showed our methodology and it was well filtered for our research questions. We had weakness in our objectives and Dr. Charles suggested it to be "cross culture design application", and consider a character that is new to hanbok influenced design.

Week 4 :

This week is the proposal presentation, we received some unexpected feedback from the lecture. Dr Asrizal said that we got too many themes in our proposal(Kpop, hip hop, lol), we were supposed to focus only on one group. Our plan is to promote hanbok via a game called League of Legends which is the world's largest esport. However, lecturers suggest us to go with Kpop since it is the most trendy for now.